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Tender9 Oct 2026

RBI Social Media Management Agency Tender 2026: Bids on CPPP Event 2026_RBI_293692_1 Till 6 November 2026

RBI's Department of Communication has invited bids to empanel a Social Media Management agency for strategy, creatives, podcasts and analytics. Bids go online on CPPP under event 2026_RBI_293692_1 by 6 November 2026, 12:00 hrs.

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RBI Social Media Management Agency Tender 2026: Overview

The Reserve Bank of India (RBI) has invited bids for the empanelment of an agency for Social Media Management Service. The tender has been issued by RBI's Department of Communication (DoC) and was published on the RBI tenders page on 7 October 2026. Bids must be submitted only online on the Central Public Procurement Portal (CPPP) against event number 2026_RBI_293692_1. The last date for bid submission is 6 November 2026 (12:00 hrs).

The selected agency will handle a wide range of digital communication work for RBI, from 24x7 social media strategy to podcasts and online response management. This is a good opportunity for digital marketing and communication agencies that work with government and public sector clients.

ParticularDetails
OrganisationReserve Bank of India
DepartmentDepartment of Communication (DoC)
Tender workEmpanelment of Agency for Social Media Management Service
Event / RFP number2026_RBI_293692_1
Notice date7 October 2026
Bidding systemTwo-bid (Technical and Commercial), L1 among technically qualified
Mode of submissionOnline only on CPPP (etenders.gov.in); physical bids not accepted
Bid closing6 November 2026, 12:00 hrs
Bid opening9 November 2026, 12:00 hrs
Performance securityBank Guarantee of 5% of the Work Order amount (selected bidder)

Important Dates

EventDate and Time
Tender published on RBI website7 October 2026
Tender view start date7 October 2026, 17:00 hrs
Bid submission start date7 October 2026, 17:00 hrs
Bid submission closing date6 November 2026, 12:00 hrs
Bid opening date9 November 2026, 12:00 hrs

Bidders should keep checking the RBI tenders page and CPPP for any corrigendum or date extension before submitting.

Scope of Work

As per the RBI notice, Social Media Management Service providers are invited to provide the following services:

  1. 24x7 social media strategy and management
  2. Creatives for social media
  3. Podcast production and management
  4. Social media listening and analytics
  5. Promotion planning and execution
  6. Online response management

The notice also says that agencies must treat all documents, information, data and communication of the Bank as privileged and confidential.

Bidding Process and Evaluation

  • The tender follows a two-bid system: a Technical Bid and a Commercial Bid.
  • The Commercial Bid will be opened only for bidders who qualify technically.
  • The work will be awarded to the lowest bidder (L1) among the technically qualified bidders.
  • Bidders must submit the documents specified in RFP 2026_RBI_293692_1.
  • RBI may amend the proposed plan. In that case, a fresh e-tender will be uploaded and agencies will have to bid again.
  • TDS and TDS under GST will be deducted at applicable rates.

Performance Security and Integrity Pact

The successful bidder must furnish a Bank Guarantee equal to 5% of the Work Order amount. RBI has also appointed Independent External Monitors (IEMs) under the Integrity Pact; their names are available on the RBI website. The RBI notice does not mention the EMD amount or tender fee, so bidders should read the full RFP on CPPP for these details and for the exact eligibility conditions.

How to Submit a Bid (Step by Step)

  1. Visit the CPPP e-procurement portal at etenders.gov.in/eprocure/app.
  2. If you are a new bidder, register using Online Bidder Enrollment. Read "Information About DSC" and "Guidelines for Hassle Free Bid Submission" on the portal before bidding.
  3. Log in and use "Search with ID/Title/Reference no." to find event number 2026_RBI_293692_1.
  4. Download the RFP and tender documents (CPPP allows free download of tender schedules) and read the eligibility, technical criteria and formats carefully.
  5. Prepare the Technical Bid and Commercial Bid separately as per the RFP.
  6. Upload both bids and all required documents on CPPP before 6 November 2026, 12:00 hrs. Physical bids will not be accepted.
  7. Track the bid opening on 9 November 2026 and later stages on the portal.

Contact for Queries

PurposeLink
RBI tender noticeView Notice
All RBI tendersRBI Tenders Page
CPPP e-procurement portaletenders.gov.in
Independent External MonitorsRBI IEM Page

Frequently Asked Questions

What is the last date to submit bids for the RBI social media tender?

Bids must be submitted on CPPP by 6 November 2026, 12:00 hrs.

Where can I submit the bid?

Only online on the CPPP portal (etenders.gov.in) against event number 2026_RBI_293692_1. Physical bids are not accepted.

How will the agency be selected?

Through a two-bid system. Commercial bids of technically qualified bidders will be opened and the L1 bidder will get the work.

What services does RBI want?

24x7 social media strategy and management, creatives, podcast production, social listening and analytics, promotion planning and online response management.

Is any security deposit required?

The selected bidder must give a Bank Guarantee of 5% of the Work Order amount. Check the RFP for EMD and other details.

Whom should I contact for doubts?

Email [email protected] for tender clarifications and [email protected] for CPPP technical issues.

Conclusion

RBI's tender for a Social Media Management agency is a fresh opening for digital agencies. Read the RFP on CPPP carefully, prepare separate technical and commercial bids, and upload them before 6 November 2026, 12:00 hrs. Keep an eye on the RBI tenders page for any corrigendum.

References

Watch the video

RBI Social Media Agency Tender 2026: Bid on CPPP by 6 Nov #Shorts